Football is a sport that is very popular in the world. Legends in football have inspired many young people to work hard on their football talent. Many industries have used the platform to create awareness of their brand. There are large stadiums that carry a massive number of fans. Online gambling has also jumped into the moving wagon by trying to advertise their casinos through sponsorship programs.
Many football teams, including Canadian football teams, have their jerseys printed with Web Apps of casino games. It is an excellent way of reaching a broader audience that watches football. Please read the full details below compiled by our expert Michelle Thomas on the most famous football teams sponsored by casinos.
Stoke City
Stoke City is a football club that plays in the English Premier League. The famous football club signed a deal worth 1.5 million Euros with bet365. The online casino sponsors agreed to rename Stoke City’s stadium with bet365 for six years.
Gambling site owners promised to create an extra 1800 seats to lift the stadium’s capacity to 30000 by the start of the 2017/2018 season. The gambling platform is one of the largest, holding more than 22 million gamblers across the world. The English Premier League is very popular, and bet365 has used that to create more awareness to the world.
Juventus
Juventus is an Italian Football giant that recently signed a deal with online gaming giant Bwin. Bwin had sponsored the top European team, Real Madrid in the earlier years. The online gaming giant seems to make deals with leading football clubs to increase their popularity.
Bwin is also available in the Canadian market and players can try their luck. Even though the platform does not feature on the no deposit bonus casino Canada 2021, Canadian players can receive up to C$200 as a welcome bonus. This establishment is available when you play the best online casino in Canada according to experts.
WEST Bromwich Albion
WEST Bromwich announced UK-K8 as their new shirt sponsor in the 2016/2017 season. According to reputable sources, the deal was worth over 6 million euros.
The agreement with the online casino was to last for two years in a commercial record deal for the Football Club. Albion would work with the online gambling platform in the Asian market, where it holds its most substantial grounds. The purpose of the agreement was to engage fans in new markets overseas.
C.D. Leganes
After completing the third consecutive year at the top of Spanish football, the team has celebrated its ninetieth anniversary. The team battles at the famous Spanish league and was sponsored by casino Betway ahead of their 2018/2019 campaign.
According to Antony Werkman, partnering with C.D Leganes was a significant move of creating awareness across Europe. The online gambling site has become more popular than ever.
Crystal Palace
London’s top-flight English Football Club named the online bookmaker Mansion as their sponsor during the 2015/16 season. Crystal Palace had proven to remain on the season for three consecutive times.
The top-notch entertainment platform tapped the potential in Crystal by printing their names on jerseys and training kits. The deal was lucrative and is estimated to be UK £2 million. The deal enhanced the visibility of the brand and provided a platform for CPFC fans. Mansion casino members are also said to have benefited from the partnership.
Westham
Westham Football club is a favorite team among the English Premier League teams. Betway sponsors the team. Betway has acted as the principal sponsor of the Premier League Club since February 2015. The online gambling platform has featured its logo on all Club’s senior teams, including jerseys and training wear.
Betway is a home for over two million gamblers. The online casino offers sports betting and poker all over the globe. The sponsorship program has produced results, and the sportsbook is now investing in darts and horse racing in Canada. Betway is also available in Canada and gamblers can stake on the most popular sports from this site.
Barcelona
Rakuten has gained massive attention ever since it landed a deal with the top football club. Today, Rakuten has a powerful grip on the market after turning to one of the world’s most recognizable teams in the world.
The brand name has appeared on Barcelona’s shirt since 2017 after signing a €55 million per season. In 2022 the deal was extended for 12 months until summer 2022. However, the value was reduced to €30 million due to the impact of coronavirus.
Casinos turned to football as a way of branding their business to reach a massive audience. Casino operators invest heavily in major football clubs and leagues to grab the attention of more gamblers. Their move has worked and led to tremendous results.
